Buying Art for the First Time: an Essential Guide to Viennese Etiquette – Vienna Events


Metropole and viennacontemporary join forces to help new buyers navigate the local art scene in style

When you visit the sauna for the first time, you may feel a bit unsure of yourself –where do you look, when can you talk? Well, the art market may have (slightly) less nudity, but can feel just as daunting for people who dream of their own collection but don’t know quite how to begin. Fortunately, Metropole and viennacontemporary have compiled a list of essentials to make the process of buying art more transparent for people who are new to the scene.

Sharing their insights are viennacontemporary’s Head of VIP, Katharina Abpurg, and arts project manager Pedro de Melo. Abpurg has worked with Christine König Galerie, Sotheby’s and Galerie Krinzinger and travels the world…



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